Halifax Imps riders on a moorland road under a big evening sky
Halifax Imps

A website befitting a hundred-year-old club

Making a site that reflects a thriving club

The problem

Halifax Imperial Wheelers have been riding together since 1924. Their website said otherwise: it was out of date, nobody used it, and would-be members were emailing to ask whether the club still existed. They had also lost their old domain, and the replacement was one that nobody linked to.

What Lewis designed and Matt built

Lewis designed a new site from the ground up and Matt built it: a warm, confident front door for a club with a century behind it. Strong club branding, an encouraging tone of voice and a mobile-first build make it easy for a curious cyclist to picture themselves on a Thursday ride, then take the first step.

It is a static site with no server to look after. Club officers update events and race results through simple data files, and the site rebuilds itself. And Matt got the club its own address back.

Visit the site

The club records page on a phone
Two Imps riders cruising along a reservoir road
The clever bit

Membership you can buy from the roadside

New and existing members buy or renew their membership right from their phone with an integrated Stripe checkout. There is no account to create and no committee member typing payments into a spreadsheet afterwards.

Everything else the club needs to change regularly, events, results, ride times, lives in plain data files that the site builds from, so the officers keep control without needing a developer or a content system to log into.

Above and beyond

Getting their name back

For years the club’s home was halifax-imps.org.uk. Then a renewal slipped through the cracks, the domain lapsed and was bought up on the open market, and the club found itself on a new .co.uk address it never wanted and didn’t know what to do about.

Matt recovered the original address, cleaned up the search results that had been linking it to the wrong places, and pointed everything back where it belongs. halifax-imps.org.uk is the club’s home again, and every old link and search result now lands where it should.

None of that was in the brief. It just needed doing, so he did it.

  • The home page on a phone
  • Ride with us on a phone
  • Membership QR codes on a phone
  • Events on a phone
  • 1924the year the club was founded
  • 1domain rescued and pointed back at the club
  • 0servers to maintain

“I think we are in an incredibly good position with the site and our rescued domain now! You guys have knocked it out the park. I don’t know how you and Matt did it all but I’m incredibly happy it is and it’s all gone so seamlessly!”

Gary BrayMember, Halifax Imps
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